Wondering how we calculated the distance your thumb scrolls on your mobile phone each day, week, month & year?
Firstly, we established three different daily phone usage groupings; light (2 hours), medium (4 hours) and heavy (7 hours), based upon findings in the latest 'State of Mobile' report.
From here, we used calculations first put forward by Leo Qin, updating the average phone screen sizes based upon 34 popular devices.
Qin's research showed that the average smartphone user reads 450 words per minute. Based on the calculations, this means that light users read 3388 of text per day, medium users 8471 and heavy users 11859, based on an average line containing 12.75 words of text.
We then assumed that 20% of space is given to graphics and visuals and that, as such, light users scroll 165 times per day, medium users 413 and heavy users 578.
You can read the full methodology which our calculations were based on here and see our own workings here.
These days we spend more time than ever on our phones, with recent data showing that the average smartphone user spends around 5 hours each day on their device. That's a great deal of time each day to spend scrolling through content, which got us thinking… what distance does the average person actually scroll in any given day, week or year?
We conducted extensive research, taking an average of the screen size of leading phones on the market today, and have, based on scroll length and frequency calculations, worked out the distances that you may be scrolling if you’re a light, medium, or heavy phone user.
Select your daily phone usage below to see the results...